BUt also help the Marketing, Editorial and Socials Teams…..
Here’s how we do that.
Start off by getting to the conference early before registration opens to get the lay of the land both the conference stage and to say hello to the production crew / check lighting. Walk the floor of the exhibition to see who is most likely to get busy soonest (usually a coffee supplier) so we can nail down the busy vender shot for the marketing team and editorial (to show the event was a success ).
Then onto the registration desk to chat to those beautiful people who will be handing over the delegates bags and ensuring they are logo out towards camera. Great branding for the event organiser and Forum leadership.
And then it begins.
Into the Forum
Form here we’re off into the conference hall were we need to speak to the speakers and forum leader to try to get them to remove their lanyards (they don’t always) as they can look a bit messy. This then leads into getting a headshot / three quarter shot of each speaker.
These photos are for magazine and socials.
Then it’s to the back of the room where we get a busy room shot. These serve Marketing (look how busy we are) Editorial (scene setters) and socials (great start to our wonderful event).
Question and Answer.
Forums usually have discussions (If the speaker doesn’t overrun their time allocation). Its important for Editorial to have some of these interactions in images as it tells the story of the day.
Onto the awards
In most Forum Events there is an Awards ceremony where the industry leaders and contributors come together to celebrate the achievements within their sector throughout the previous year. We are expected to get a nice staged photo of the award winners on stage receiving their award. But you only have seconds to get the shot as you don’t want the event organiser pulling you to one side, as you’re the reason the events is running over schedule.
And then we get to the festivities and dancing
Showing then the conference delegates had a great time is a delicate balance between enjoyment and professionalism. Something for the Marketing Team, Editorial and Socials to work with.
ALL READY TO GO…
The images have to ready to go to press and socials ASAP as no one wants the first photo they see from the Event to be a Camera Phone image.
We have to say that the HCA Forum this year was a great Event to be involved in and we loved being asked along to photograph it.
In today’s digital age, creating engaging and creative content has become more important than ever. With so much content available on the internet, it can be challenging to stand out from the crowd. However, with the right approach, tools, and techniques, you can create captivating content that will capture the attention of your target audience and help your business succeed.
Tell your Story Visually
One of the most effective ways to create engaging content is through video and photography. These mediums can help you tell your story in a visually compelling way, and engage your audience on a deeper level.
At Creative Camera Media in Bury, UK, we specialise in creating high-quality video, films, and photography content that tells a story, captures emotion, and communicates your brand’s message in a powerful and creative way. Here are some tips to help you create creative content using these mediums:
Identify your target audience
The first step in creating effective content is identifying your target audience. Who are you creating content for, and what do they want to see? By understanding your audience, you can create content that resonates with them and helps you achieve your business goals.
Plan your content
Once you know your audience, it’s time to plan your content. Create a storyboard or script that outlines your message and how you want to convey it. Be creative and think outside the box, but also make sure your content is aligned with your brand and business objectives.
Use the right equipment
To create high-quality content, you need the right equipment. At Creative Camera Media, we use the latest technology and equipment to ensure our client’s content is top-notch. Whether you need a professional video camera, a drone for aerial footage, or high-quality photography equipment, we have you covered.
Focus on storytelling
The key to creating engaging content is to tell a story. Whether through video, filming, or photography, focus on creating a narrative that connects with your audience emotionally. This will help you create content that is memorable and impactful.
Pay attention to lighting and composition
Lighting and composition are crucial when it comes to creating high-quality content. Make sure your lighting is appropriate for the mood and setting of your content, and that your composition is visually appealing and draws the viewer’s eye to the right places.
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Attention to Detail
Creating engaging and creative content in today’s fast-paced world requires careful planning, attention to detail, and the right tools and techniques. With the help of Creative Camera Media you can create high-quality video, films, and photography content that tells your story, captures emotion, and communicates your brand’s message in a powerful and creative way.
Contact us today to learn more about our services and how we can help you create compelling content that drives business success.
Shooting an event that is going to used in a National Magazine means you have to cover a lot of bases. I’ll walk you through them from this years National Burger Awards.
Now these come in to flavours.
Busy shots of the Event itself so they can sell space to sponsors.
Sponsors products in use and in the production shots.
The Marketing Team….
the Editorial team
These are the people that want that cover shot. The one shot that sums up the Event. The winning burger shot. But also a reference shot of EVERY burger because you only find out whose the winner at the end of the competition…..
National Burger awards 2023
The Money shot…
The Winners on stage with the Awards and the Burger.
And of course the perfect shot of the winning burger…. You only get around 1 minute with each burger before it gets taken away to be sampled by the judges so get it right and fast……
Ready to go to Press?
And before you leave the Event you’ve got to have the photos ready to go to press for the Morning edition / socials…
Having a chat about an exciting project like NHS Chef of the Year is one of those moments where you think…. Yes I can make a difference here, showcase a part of the catering and medical sector that really doesn’t get hardly any recognition.
Emma and Phil from NHS England have really stepped up to the plate (pun intended ) to highlight the importance of the work the catering teams throughout the NHS Trusts do and water to create a platform for them to learn and grow from professionals through the industry. Ultimately leading to those individuals returning their Trusts and passing on the skills they have learnt. Truly inspiring stuff.
Our task was to showcase the Event in a way that wouldn’t be off putting to the competitors whilst demonstrating to the naysayers that this was a fabulous opportunity for the Chefs to Learn and Grow.
The Film was broken up into two parts.
A trailer 2-3mins highlighting the competition as a whole
A 30 min short film bring together the journey of the competitors
The images were to serve as a documentary Piece for both Magazine and Socials.
Here’s what we did….
The First Few days of the Event were a learning platform for the finalist. With talks from famous chefs on sustainable proteins to Natasha’s Laws Parents. Right through to Suppliers such as MKN, Rational, and Hobart showcasing the kitchen equipment that most of the Competitors already y had access to but never really unlocked its full potential.
And the COMPETITION begins
Capturing the beginning of the competition we could see the nerves really kicking in and equally the skills progressing.
And then you come to the Knockouts.
There is no production team on these kinds of jobs so it’s important to guide the organisers in the theatre of the competition, add tension, suspense and ultimately relief / disappointment.
There can only be one winner.
But the progress and the lessons learnt throughout the competition really shone through.
the Films
NHS Chef of the Year 2022 Trailer.
And the Full 30 min piece.
NHS Chef of the Year 2022 Short Film
It’s not just about the Competition….
The Ladies from Stockport NHS have gone on to be the faces of a national food brand helping workers throughout the NHS get access to great food throughout the day whatever the time of day that is
The Ladies from Nottingham NHS secured funding for a new kitchen, moving out of the cupboard they currently occupy to a purpose build kitchen serving staff and public through the 24hr working cycle of their services. They have since thanked us for this film as they have told us that without it they would not have secured the funding, that makes us really proud to be part of something bigger than ourselves.
